Get a Competitive Edge

Pay Per Click Management

Pay per click management for sophisticated clients in competitive paid search markets.

We know what it takes to win at Google Ads (formerly Adwords)

We know what data is useful and what isn’t

Keyword identification and testing are foundational.

Using ad extension best practices saves money

Paid search is bought in a modified dutch auction.

Proper budget management vastly improves outcomes

Get your competitive edge

Effective Pay Per Click Management

Google Ads Done Right

Become a Client

Pay Per Click Management Pricing

My Fees

One time

To help you streamline and manage your paid Google presence there is a one time account creation fee of $2,500. This includes claiming, trademark protection, implementation audit, integration and account setup for the following Google services.

  1. Google Analytics (standard)
  2. Google Search Console
  3. Google My Business (for local business)
  4. Google Merchant Center (for e-commerce sellers)
  5. Google Ads (formerly AdWords)

This one time fee includes industry best practice setup and Google Suite integration. Integrating your Google toolset and ensuring proper access not only provides access to critical tools needed to ensure accurate open hours, customer touch points, and location information, they give the owner/operator of the business critical data points to understand business performance. Integration with thrd party tools like Salesforce, Zoho, Mailchimp, Constant Contact and others is available for an additional fee.

Google Ads

Google Ads require special attention. Google Ads cannot be as effective as possible if it isn’t properly synched with the other Google tools. Whether you want to scale up top line revenue, reduce cost per sale, or find a balance between the two, we put you in control.

Other Platforms

Google Ad clients can add on supporting ad spend from Facebook/Instagram, Bing, Linkedin, Amazon, or other platforms. Each additional platform requires a $500/mo fee.

Monthly Management

Our current monthly management fee is 15% of media or $1,500, whichever is greater.

This includes comprehensive strategic and tactical paid search campaigns.

We optimize against:

  • key performance indicators
  • monthly budget caps
  • keyword segmentation
  • campaign strategy
  • budget optimization
  • location targeting
  • efficient bidding strategies
  • text creative
  • ad extensions
  • negative keywords
  • measurement
  • testing

Monthly management clients have access to unlimited email support, up to 4 hours phone support, and up to 4 zoom format calls per month. Ben personally manages all client account strategy.

Landing Pages, Lead Capture, & Marketing Automation Pricing

Pay Per Click (Google Ads, Facebook Ads, Bing Ads, or other digital paid media) clients can receive landing page copywriting, graphic design, lead capture and automated follow up services. We recommend most clients add a $1k-$3k/mo landing page and conversion rate optimization retainer. This allows us to set you up with an easy to test with Unbounce landing page account and on brand landing pages that convert more leads from your paid traffic.

Schedule a Call to discuss your individual needs.

Get your competitive edge

Effective Pay Per Click Management

Google Ads Done Right

Become a Client