Ben has a keen eye for developing digital plans that focused on results. He’s able to translate a digital strategy that compliments a client’s overarching marketing plan. Few digital marketing pros I’ve worked with come close to his level of dedication to providing superior campaign performance. His wealth of knowledge of all things digital compliments an organization’s need to stay relevant.
Devin Barr
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SepWe’re changing our name to PPC Better
Samurai Direct Response has been offering PPC management and consulting, primarily as a vehicle for our founder to serve clients directly, since 2017. This business plan has worked very well and our small team has been able to deliver outstanding results for our small stable of Google Ads management clients. The strategy has been to only take […]
Google Ads Keywords – 4 Key Categories
Segmenting Keywords by Consumer Intent Keywords are a foundational element of paid search advertising. We’ve previously discussed the differences between keywords and search queries in some depth so we’ll omit that here. Today we’ll be focusing on identifying the different types of keywords which will help you influence customers who are searching on Google. We’ll look at[…]
