Devin Barr

Ben has a keen eye for developing digital plans that focused on results. He’s able to translate a digital strategy that compliments a client’s overarching marketing plan. Few digital marketing pros I’ve worked with come close to his level of dedication to providing superior campaign performance. His wealth of knowledge of all things digital compliments an organization’s need to stay relevant.

Related Posts

Digital Strategy, Google Ads, Paid Search, PPC

Google Ads Keywords – 4 Key Categories

Segmenting Keywords by Consumer Intent Keywords are a foundational element of paid search advertising. We’ve previously discussed the differences between keywords and search queries in some depth so we’ll omit that here. Today we’ll be focusing on identifying the different types of keywords which will help you influence customers who are searching on Google. We’ll look at […]

Bing Ads, Digital Strategy, Google Ads, Marketing Strategy, Paid Search, PPC

Google Ads Budget Strategies

Google Ads Budgets – Monthly Spend, Segmentation, and Impression Share It’s difficult for many to wrap their head around the nuances and complications involved with managing Google Ads budgets. In this post, we’ll dive into what Google Ads budgets are as opposed to what you’d intuitively imagine they are, how we segment and prioritize budgets and how[…]