Help Wanted: Digital Paid Media Associate – Contractor

We’ve connected with some amazing clients. These brands need your help to plan, create and optimize paid search social media ad campaigns. The digital paid media associate will work with the internal and client team to identify target demographics, craft effective creative, and accurately measure the results of digital paid media campaigns. Other core tasks include managing […]

Granting Google Ads Manger Access to a My Client Center (MCC) Account

Many Google Advertisers choose to work with a digital marketing agency or freelancer when deploying Google Ads for Search, Display and/or Video. There are two basic paths to share access to a Google Ads account. Our agency’s preferred method is to share access via a “manager” connection. The invite user by email option is still available, and[…]

The Basics of Setting Up a Brand Safe YouTube Campaign

YouTube is wildly popular and your customers are spending large amounts of their media consumption time watching videos there. There is a large opportunity to connect with your target audience while they are watching videos on YouTube. If you want to make sure your brand leverages this consumer attention opportunity without appearing to support objectionable content, there[…]