Increased Client Traffic by 7,800% Which cost client 12,700% more money buying Google Ads, but don’t pay attention to that part. Reduced Cost Per Conversion by 70% By moving the goalposts. Pre case study only an online purchase was a conversion, post case study a 5 second pageview is a conversion, but don’t pay attention to that […]
On this video we discuss what an impression is in different contexts, how impressions are measured, how they’re bought and other topics around impressions. Video explaining more about keyword match types and other basics of paid search. https://www.youtube.com/watch?v=g911fFekl4s&t=2s Follow me on Twitter: https://twitter.com/thesamuraidr
Why Post Click Optimization is the only way to win at Google Ads in 2020. Google Ads is a much more competitive marketplace than it used to be. Post click optimization is necessary for advertisers who want to profitably acquire customers today and into the future. In this podcast I explain what post click optimization is, the[…]
